SEARCH ENGINE OPTIMIZATION
SEARCH ENGINE OPTIMIZATION
What can Satchels of Gold Do For You?
- Website Audit
- On and off Page SEO
- Backlink Building
- Backlink Management
- Keyword Research
- Keyword Analyzation
- Competition Analyzation
- Citation Building
- Video Creation SEO
BRANDING & MARKETING
- Facebook Advertising
- Reputation Management
- Branding Identity
- Content Creation
- Social Media Engagement
SOCIAL MEDIA (Web 2.0)
- Social Property Optimization
- Social Property Build Out
- Blog Management
By Definition Search Engine Optimization Means:
The process of maximizing the number of visitors to a particular website by ensuring that the site appears high on the list of results returned by a search engine.
But what does that really mean to you and your business and how does one get high up on the search results? These are very good questions and reading this we will best answer your SEO questions.
Keywords & Content
For your business to be found your website should be using keywords relating to your business and how real people, your target audience, search for your business or niche. However there is a delicate balance of using too many, (keyword stuffing or over optimization) and too little keywords (under optimization).
The best and well seasoned SEO firm will not only know how to balance your content to avoid both situations as well as know how to write for both the search engines and your visitors.
Structure, Pages & URL's
Another feature of Search Engine Optimization is your sites page structure, blog posts and URL names. This is another area that can either benefit you or kill your chances of being deemed over optimized by the search engines.
Your Domain is also a URL although most do not think of it as that why but depending on how you are using your website, as your brand, a lead page in addition to your main domain, you can also use keywords for your domain name.
However the same rules apply about over optimizing the domain name and the additional pages and posts. You do not want to stuff keywords here thinking that's better for your to be found. You could be hit with a being banished to nowhere by the search engines.
Experts in SEO often use backlines and linking out as another SEO stradegy. Again this is another area that the lay person must be careful about. You DO NOT want SPAM links or low quality links and you do not want links to look unnatural or yes again, OVER OPTIMIZED. That will get you penalized by search engines.
SEO - Search Engine Optimization
Your website can be a source of free traffic if done correctly and by an expert Search Engine Optimization Firm that understand not only what the search engines and your target market are looking for but how to properly organize, analyze and optimize your website.
Those businesses that use best SEO strategies are rewarded with sites that rank on the 1st page of Google, Yahoo and Bing.
As a business owner your website is an extension of your business, it's your brand and the first impression people have of you.
You could dabble with your website or you can invest in allowing a professional work for you to make sure your website is working for you.
Satchels of Gold SEO firm located in Greensboro NC can assist in bring out the best of your business through your website, ranking and converting your traffic.
We dominate the search engines so you can expand your business.